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It is a fact that a few small cosmetic improvements can have a big impact on the way a potential purchaser reacts to your home. First impressions are very important and really do count. According to research, potential buyers will form an opinion about your home in the first 15 seconds - so it is important to ensure that it is a favourable one, a little effort can make all the difference in terms of attracting buyers - particularly in a very competitive market, or if you need to sell quickly.
Of course, there is no substitute for regular maintenance. Trying to make up for the years of neglect can be very expensive! By the same token, avoid anything too costly - otherwise you will almost certainly lose money. If for example your home needs a new kitchen, you may be better off adjusting the asking price accordingly, as the potential purchaser may not like your taste in kitchens or may prefer to install a kitchen of their choice.
Small things can make a big difference in creating the right impression,
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 for example:
Your front garden is the first thing people will see - so make sure it is clean, tidy and clear of any rubbish. The back garden should also look neat and well cared for.
As for the exterior of the property, a lick of fresh paint - particularly the window frames and front door costs very little and helps make a great impression.
The interior of the property needs to be clean, tidy and clutter free. Paintwork should be free from cracks or stains. Carpets, floor coverings, curtains and soft furnishings should be clean and in good condition, whilst windows should be cleaned inside and out.
Pay special attention to the Kitchen and Bathroom Areas, to ensure that they are sparkling clean and fresh smelling.
If you have pets, please ensure that areas are clean and tidy and eliminate any smells. If you have a dog try to keep him out of the way or better still arrange for someone to take him for a walk during viewings and finally as a precaution remove all small valuables from view.
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In addition, there are a number of simple sensory tools you can use to create a pleasant ambience.
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Light - People react more positively to properties that are well lit. So, during the day, keep curtains wide open and windows clean. At night, switch on all the lights and ensure that you replace any blown bulbs.
Sound - Classical music playing softly in the background can help create a calm atmosphere. Otherwise, peace and quiet is generally best. Avoid loud or intrusive noises, like barking dogs or the TV.
Smell - Smell can either work either for or against you. Strategically placed vases of fresh flowers or pot pouri can help create a pleasant atmosphere, but don't over do it. These days, people have pretty much cottoned onto gimmicks like freshly brewed coffee and freshly baked bread. The strong smell of air freshener is not pleasant, nor will it fool any one. The smell that makes the best impression is the smell of cleanliness and freshness. |
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| Depersonalising your home |
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Buyers need to be able to visualise what it would be like to live in your property - a process made more difficult if your own personality is stamped on it.
So please try to avoid the following: |
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Extreme colours
Anything unusual in the way of furnishings or decorative effects
Strong odours from tobacco, pets or cooking
Powerful political or religious statements
Excessive numbers of personal photos |
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